The shop

About NEW GEN

Custom wheels for American classics. Designed, machined, and finished around one build. Yours. Proudly made in the USA.

Machined, not mass-produced

Not the same old wheel catalog

Every NEW GEN wheel starts as billet and forged blanks, cut to your exact spec and finished by hand in Chandler, Arizona. If you can imagine it, we can make it.

Made to order

How a set gets built

Spec it

Pick your model, then dial in diameter, width, offset, bolt pattern, and the finish you want. Don't know what you need? We're here to help.

We engineer it

Offsets dialed in per application, fitment is checked and double checked before anything gets cut.

Machined & finished

Forged and billet components built to your specs, then finished in the style you choose. All done in-house for superior quality control.

Freight to your door

Carefully packed, insured, and shipped anywhere in the world.

Contact

Talk to us about your build

Call or text (951) 523-0748, Mon–Fri 9–5 PT, Sat by appointment. Or send the details below and we'll get back to you.

Protected by hCaptcha · Privacy · Terms

Quick answers

What bolt patterns can you drill?

Most of them. If you want to confirm, ask. Every wheel is drilled to order for your exact bolt pattern and hub-centric bore. Tell us the vehicle and we handle the rest.

What finishes can I get?

There's no fixed list. Brushed, polished, color-matched centers, clear coats, and combinations you dream up. If you can imagine it, we can make it.